Together, we can make sure that hospice care lives on for all, for now, forever.

On 17 February 2025 the This is Hospice Care television campaign, organised by Hospice UK launched. The video is available to view above.

In a groundbreaking collaboration between 143 hospices across England, Scotland, and Wales, Wirral Hospice St John’s is part of a national push facilitated by Hospice UK to raise awareness of hospice care and to ask people to consider leaving a gift in their Will to their own local hospice.

Coming together means that hospices can try to compete for what the marketing experts call share of voice against some of the national charities who we know have much deeper pockets to mount their national advertising efforts.

Hospices like ours are at the very heart of their communities, offering compassionate care and support when people need it most. A hospice touches many lives, including patients, their loved ones and friends, providing comfort, dignity, and expert care through the most challenging times.

Such incredible support wouldn’t exist without hospices across the UK and, likewise, hospice care wouldn’t exist without all of YOU!

We know people donate in so many kind ways, with Gifts in Wills now contributing to around 20% of our income and therefore the specialist care we deliver for 1 in 5 of our patients.

That’s why we’ve come together to shine a light on the essential role hospices play in our communities, to protect their futures and to ask once more that you consider leaving a gift in your Will so we can continue to provide our vital care, ensuring that everyone has the support they need for generations to come.

If you would like more information about leaving a gift in your Will please click here or call 0151 343 0778 or email fundraising@wirralhospice.org